Friday, 19 October 2012

Want to beat the recession? Buy a new car!

The economy may be flailing within some industries but, according to figures published this month by the Society of Motor Manufacturers and Traders (SMMT), the car industry is not one of them.

While new car sales in Europe dropped 10.8% to 1.1 million vehicles in September (meaning that sales have now fallen for 12 months in a row), the UK displayed an increase of 8.2% exceeding dealer expectations by 26,000 vehicles. Incredible news considering Germany- Europe's largest economy- saw car sales retreat by 10.9%, France by 17.9%, Italy by 25.7% and Spain by an enormous 36.8%.

As September is usually a very busy month for most dealerships (including us!)- being one of the two months of the year when registration plates change- these figures should come as even more of a relief for most vehicle manufacturers.

SMMT chief executive, Paul Everitt, suggested that- on top of the usual September increase in trade- the increase could be put down to a return in customer confidence, with motorists seeking products offering the latest in fuel-efficient technologies (such as that employed in the Mitsubishi Colt). An example of this- the energy efficient and eco-friendly Colt Clear Tec- features stop/start technology (which stops the engine automatically when the car is stationary, restarting automatically when the driver presses the clutch to engage a gear), which means that, in many cases, drivers can save themselves hundreds of pounds (saving on fuel costs but also road tax- because of reduced CO2 emissions, a clear bonus in the current economic climate and one of the main reasons it is such a popular vehicle!).

The Colt Clear Tec- Energy Efficient & Eco-Friendly
 We'll all be keeping our fingers crossed that this trend continues long into 2013 and look forward to pairing our new (and existing) customers- the faces behind these figures- with their perfect, recession-busting, vehicles in the coming months.

We're currently offering a VAT free deal on the Mitsubishi Colt range so if you're interested in the Colt Clear Tec, or any of our other vehicles, you can find information on our website. Alternatively, drop into the showroom in Pottington, Barnstaple, call us on 01271 342600 or email sales@devonshire-motors.co.uk.