Mitsubishi Motors to announce new generation Outlander

Eleven years¹ after it first coined the term “crossover”, Mitsubishi Motors Corporation (MMC) will unveil its third embodiment of this concept at the forthcoming Geneva Motor Show with the New Generation Outlander.

This all-new mid-size crossover is meant to better comply with the times - a strategic and innovative premium vehicle of substance developed around a versatile global platform and borne of a harmonious balancing of:

• Low environmental impact (with target emissions below 130 g/km minimum  – dep. on models & markets)
• Advanced safety(with Forward Collision Mitigation system, Lane Departure Warning system, Active Cruise Control, etc…)
• Comfortable driving (with now a dual zone air conditioner, etc…)
• Clever utility(with the adoption of a power tail-gate, full 3^rd row seating, flat floor cargo area, etc…)
• Added convenience(with now tilt & telescopic steering column, Super-HiD “Wide Vision” xenon headlamps, etc…)

Similar in size to the current car, the New Generation Outlander follows a  clear design brief where in true Mitsubishi fashion, key directions were for an “engineer’s car” with a “Solid – Safe – Simple” shape, blending substantial look with clean surfaces.

This same uncluttered quality look continues inside the car with high grade materials (padded surfaces, soft-touch finish, silver accents, gloss black appliqués…) gracing a dashboard designed for better driver concentration, including ergonomic steering wheel controls as well as high-resolution and easy-to-read instrument displays.

In Europe, the New Generation Outlander will offer at launch the choice between two low impact engines (whether in 2WD or 4WD): 2.0 l MIVEC petrol or 2.2 MIVEC Clean Diesel (MMC’s own 4N14 engine) Depending on market, model, engine and specifications, Auto Stop & Go will be available, as well as an all-new 6-speed automatic gearbox.

As part of its novel technical package, the new Outlander will also be equipped with an “eco-friendly driving system” that notifies the driver when she/he is driving at maximum efficiency. Accordingly, the driver can choose to drive at maximum efficiency to enhance actual fuel consumption of the vehicle – availability according to model & market.

After this Geneva unveiling, the Next Generation Outlander will be launched first in Russia this summer, prior to European (late summer), Japanese, Oceania, Chinese and North American debuts.

From 2013 in Europe², MMC will also take advantage of the built-in possibilities of Outlander’s versatile architecture to add an EV-based plug-In hybrid powertrain - a fully integrated solution, based on MMC’s EV technology and making the best use of MMC’s extensive 4-Wheel-Drive expertise as well. When fitted to Outlander, the Mitsubishi Plug-in Hybrid EV system will allow for a range and very low CO₂ emissions similar to that of the MITSUBISHI Concept PX-MiEV II (over 800 km and a target of below 50 g/km).

(All data subject to final homologation)

¹ ”ASX” show car at the 2001 Detroit Auto Show – forerunner of the first generation Outlander (Airtrek in Japan)

²First retail introduction: Japan, during FY2012

Honda Master Technician Update Jan 2012

We are proud to announce that Jim Middlemass has just been awarded the prestigious Honda Master Technician status.

It was May 2011 when Jim started the intensive Master Technician Programme with Honda (UK) and after many visits to the Honda Institute, lots of intensive study and a great deal of practical work his efforts have paid off.

There are just 68 technicians within the entire UK Honda dealer network who are qualified at this level, making Jim part of an extremely elite group. This is a real accolade both for Devonshire Motors and for Jim himself.



Jim Middlemass

Jim was invited by Honda (UK) as one of a select few technicians in the UK to participate in their exclusive Master Technician Programme and spent 13 days in total at the Honda Institute in Colnbrook completing an intensive hands-on training programme.

The Honda Institute, Colnbrook

 

 

 

 

 

 

The Honda Institute provides world-class training around not just the UK, but also other European countries, the Middle East, Africa and Russia. It is available to more than 10,000 people in the Honda (UK) dealer network alone.

Jim will become Devonshire Motors 4th certified Master Technician joining Shaun Down (Mitsubishi Master), Matthew Redmore (Mitsubishi Master) and Phil Wells (BMW Master).

A taste of things to come ..

For the first time, Mitsubishi Motors Corporation (MMC) has decided to select the most demanding European market as global launch pad for an all-new vehicle. Next March, the Geneva Motor Show will see the world premiere of a strategic and innovative premium vehicle, to be retailed sequentially during 2012 – a car of substance that will reflect a gradual transformation in Mitsubishi’s design language.

Next generation
This unveiling will confirm the start of an all-new generation of global products for Mitsubishi Motors, consistent with the ambitions set in MMC’s “Jump 2013” business plan for a greener and more global Mitsubishi. Fittingly, this complete family of cars / crossovers / SUVs will see a gradual transition to a re-focused design language.

A tradition of engineering
This re-focused design language, while still being formulated, is envisaged as an open design concept, meant to be flexible enough to suit specific vehicle requirements whilst staging Mitsubishi’s famous Three Diamond logo accordingly.  Refined yet assertive, this new engineering-driven look can be understood as the new expression of Mitsubishi’s near century old tradition of technology tailored for today’s world – the one that recently brought i-MiEV, the 4N1 Clean Diesel engine, Green Plastics and the same one that will bring innovative proprietary PHEV technologies next year, based on MMC’s state-of-the-art electric vehicle know-how that led to i-MiEV, prior to other future significant breakthroughs…

Mitsubishi Shogun Black

Following the success of the latest (12MY) Mitsubishi Shogun, Mitsubishi Motors in the UK are about to extend the Shogun range with the introduction of the Shogun Black, a new special edition model with enhanced exterior styling.
From the outside the new Mitsubishi Shogun Black boasts a dynamic appearance with the introduction of satin black styling kit which includes striking black 20” alloy wheels, roof, spoiler, wing mirrors, grille and headlamp bezels, fog lamp surrounds, door handles and side steps.
Based on the current Mitsubishi 3.2 Di-D LWB Shogun SG4, the newcomer will be available from Devonshire Motors from 1^st January 2012 in the following metallic colours:

• Frost White (Solid)
• Cool Silver (Metallic)
• Diamond Black (Pearlescent)
• Orient Red (Metallic)
• Granite Brown (Metallic)

The new Euro V compliant Mitsubishi Shogun is the strongest, quietest, safest and smartest Shogun ever built. Now with 197bhp and a massive 441Nm of torque it has increased towing capacity to 3,500kg, best-in-class CO₂ emissions which not only means it is kinder to the environment, it also has lower road tax too. Complete with new satellite navigation and Bluetooth systems to help with any on or off road adventure. As always, the Shogun comes packed with an array of standard safety and luxury equipment:

The Shogun SG4 standard features include:

• Mitsubishi Motors Communication System (MMCS) with:
  • Satellite navigation
  • Reversing camera
  • iPod connection

The interior boasts items such as:

• New high-quality material leather upholstery
• New enhanced illumination for instruments
• New brushed silver finish for power window control panels

Other features include:

• Mitsubishi Active Stability and Traction Control (M-ASTC)
• Auto lights, auto wipers and privacy glass
• A colour coded spare wheel cover as standard
• Brake override system – in case the driver accidentally hits the brake and accelerator at the same time (the car automatically opts for the safer braking option)
• Rear under-cover, thus reducing aerodynamic drag
• Electric power steering

Servicing and Maintenance
The legendary Mitsubishi Shogun has a 3-year / unlimited mileage warranty together with a pan-European roadside assistance package. Service intervals for all 12MY Shogun variants are 9,000 miles/12 months (whichever comes first) and Mitsubishi’s extremely competitive service plan (MSP), covering the first three scheduled services can be purchased for just £750.

Summary
Away from the much commented “Chelsea tractor” luxury soft-roaders, heavy-duty workhorses such as the Shogun have carved out a very unique niche in the market where ability and dependability matter first and foremost.
Since its debut in 1982, Mitsubishi has produced millions of Shoguns, with a whopping 104,328 units sold in the UK alone. The Mitsubishi Shogun is a vehicle that inspires exceptional brand loyalty, with seven in ten customers retaining a Shogun. The new Shogun Black adds a new dimension to the increasingly exciting Shogun range.

To make an enquiry or to book a test drive please click here

Be prepared this winter - Number 5: Wiper Blades

Our fifth recommendation for being better prepared for winter driving .. and remember that these are all items that are available from us for most makes and models of vehicle:

 

Wiper Blades

 

 

Something as simple as a defective wiper blade that is quite innocent during the day can really cause issues with visibility on a dark wet night. Typically a wiper blade will split at each end first and once it does then the condition of the blade deteriorates very quickly.

 

We have a range of quality wiper blades for all makes and models of vehicles, plus we also have silicone performance wiper blade upgrades as used in many motorsport applications.

 

Contrary to popular belief (like many of the strange myths surrounding car dealerships) we are more than happy to fit your wiper blades for you absolutely free of charge ... and the wiper blades themselves are competetively priced too!

 

Make an enquiry here: www.devonshire-motors.co.uk?ito=LBC208991

MITSUBISHI L200 VOTED FLEET VAN PICK-UP OF THE YEAR

Legendary Mitsubishi L200 wins ‘Pick-up of the Year’ 2011 at prestigious Fleet Van Awards

Mitsubishi Motors in the UK is celebrating for the second year after winning the esteemed Fleet News ‘Fleet Van Pick-up of the Year’ Award for best pick-up in the UK marketplace.

For many years the L200 has led the way with its innovation, styling, specification and its 4x4 capabilities. With a fully comprehensive range of pick-ups, the Mitsubishi L200 remains the retail market leader in its segment at a staggering 30.5% market share year to date and picked up the award in favour of the Nissan Navara, Toyota Hilux and Volkswagen Amarok.

A Fleet Van Judge commented:
“The L200 won this award thanks to its greater range of derivatives and load bed options and level of availability. Mitsubishi offers all the options for all fleet requirements. The L200 is also strong on residual values, comes with a big range of horsepower options and enjoys strong back-up from the Mitsubishi dealer network. Add in competitive pricing and the L200 justifies its place as Pick-up of the Year.”

Lance Bradley, Mitsubishi Motors in the UK’s Managing Director added:
“We’re delighted that the Mitsubishi L200 has again retained the Fleet Van Pick-up of the Year title, but it’s easy to see why. The versatility of the range is unmatched, with everything from practical and functional single-cabs through to powerful lifestyle double-cabs. It is an honour for us to receive this award as it firmly establishes the L200 as the clear favourite among commercial vehicle operators.

If you're interested in test driving a Mitsubishi L200 contact us here http://www.devonshire-motors.co.uk/new-pickups?ito=LBC208991

Be prepared this winter - Number 4: Snow Socks

Our fourth recommendation for being better prepared for winter driving .. and remember that these are all items that are available from us for most makes and models of vehicle:

Snow Socks

Most of our customers have found that these represent much better value for money than winter tyres..

AutoSock are super-strong textile socks which you slip over the driving wheels to provide the grip you need on ice and snow. They’re reusable, take up minimal storage space, and in many circumstances work better than winter tyres or snow chains.

Be prepared for the winter by carrying a set of AutoSock in your car, happy in the knowledge that:

• fitting them is easy. If you can pull a sock over your foot you can push a fabric cover over a wheel.
• fitting them requires no practice.
• they weigh less than 1kg and take up minimal space. It's sensible to keep them with the spare wheel, always ready for use.
• they are relatively universal, i.e. one size fits over 60% of cars.
• they're reusable again and again - providing value for money for years to come.
• they work!

View a short video clip of Snow Socks in action and see for yourself how easy they are to fit on our YouTube Channel: http://www.youtube.com/DevonshireMotors

To make an enquiry or to order a set please contact us here